Creating the future of consumer science

The Future

The information market has undergone major changes over recent years. This has been fuelled mainly by the growth in consumer information available to companies and the development of accompanying software to manage it.

Traditional analytical solutions based on customer demographics alone no longer meet the challenges of changes in market conditions. More and more companies recognise that profitable customer relationships can be more effectively sustained and business growth achieved by implementing analytical solutions which dynamically identifies changes in customers behaviour at an individual level to enable marketing actions to be taken on a one to one basis.

RT Streetwise see the future in being able to identify what information is important and optimising its use to provide leading edge solutions.


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